Gateway Report: China’s Health Food Market

Gateway Report: China’s Health Food Market

Market Information, Policy Explained
Market Overview: 56-87 billion NZD Sources in the mainland China estimate that China’s health food market will grow at an average annual rate of 10-15%, from 56.37 billion NZD (260 billion CNY) in 2016 to 86.72 billion NZD (400 billion CNY) in 2021. Moreover, consumers’ mindset about health food is gradually shifting from being seen as luxury goods to ordinary consumer products. The Outline of the Programme for Food and Nutrition Development in China (2014-2020) mentions that the state will actively raise the nutrient intake of its people, and will make the development of health food and nutrient fortified food one of its priorities. This will help boost the development of China’s health food market. China’s health food market first emerged in the 1980s. According to the National Food Safety Standard - Health Foods,…
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Going cash free: How to accept payments from Chinese consumers?

Going cash free: How to accept payments from Chinese consumers?

Marketing Tips
Running an eCommerce store? Want to get more Chinese customer to buy your product? When I set out to discover the truth about how the 1.3 billion Chinese Consumers pay for their product and services online. I did not settle for finding the top 5 most popular online payment gateways in China, but I went a step further. I plunged into topics such as understanding Chinese consumer behaviours and purchasing patterns, just so that I can get the bigger picture. Sure the process was long and time-consuming, but it was all worth it. What treasure have I found… remarkable insights that I’m going to share with you here. [caption id="attachment_517" align="aligncenter" width="300"] A QR code is displayed in a tea shop in Shanghai.[/caption] The Psychology Behind Daily Payment Transactions in…
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Communication Skills

Communication Skills

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Business Consulting

Business Consulting

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Where to Investment?

Where to Investment?

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Business Meeting

Business Meeting

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Technology Develop

Technology Develop

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